Unless you've been living under a boulder for the last number of weeks, then you've probably heard about Fortnite. Almost out of nowhere, this video game has actually transformed into an over night financial success with numerous players battling it out to become the best.
Based upon the brand new battle Royale category, Fortnite enables gamers fight to the death with a single person claiming the glory. The idea in itself is certainly fairly basic, 100 men and women drop out from an airplane and arrive at a deserted remote island. On this tropical isle there are firearms, instruments, and also equipments that users can easily make use of to fight one another. Including various sorts of firearms for instance, rocket launchers, assault shot gun, firearms as well as explosives, there is definitely thousands of different ways individuals can do away with each other.
Ultimately there can only be an individual victor, except if you're playing in couples or squads! Not merely do game players obtain unique possessions when they succeed, but these individuals also acquire digits added to their career milestones. With several of the greatest participants out there already having over ONE THOUSAND triumphes, obtaining as many of these is certainly crucial when it comes to displaying to your pals.
However, precisely how did Fortnite become so sought-after in the initial place? With hundreds of other video games available all of battling for the exact same audience, exactly what produced Fortnite catch the eye from the rest win over gamers?
From looking at the background, it's crystal clear that Fortnite has actually adopted a clear technique to allow it to get where it is today. From its promotion and marketing and game style, all the way to its graphics and gameplay, every little detail of Fortnite has been developed to be addictive.
Let's start with graphics, unlike games in the same niche such as PUBG, the graphics in Fortnite are very cartoonish & simple. This means that compared to other games, there is a lot less blood and gore that might put players off. It also means that the game can be aimed at younger people which is one of the main reasons why the game has become so popular. From looking at videogame success in the past, targeting a younger audience has always been a great idea. Just take Minecraft for example, from looking at their sales it's clear that they're one of the most popular video games ever made.
The game became so popular in fact, that it ended up being bought by Microsoft for a cool $2 billion. And what was the success behind Minecraft? Targeting younger players of course! By making the game suitable for all ages, the developer greatly managed to increase their audience. If a 10 year old can play it then so can a 20 year old or even a 30 year old. It's this simple concept that has allowed Fortnite to become so popular in such a short amount of time. Considering the battle royale version of the game was only released in September 2017, in just a few short months it's managed to become the hottest game there is!
Although the design and gameplay of the game helped contribute towards its success, the creators of the game also used a genius marketing strategy to help it grow even faster. When it comes to online gaming, Twitch.tv is one of the most influential websites there is. With tens of millions of viewers watching people play games every single day, Twitch.tv is the perfect platform for advertising new and upcoming games.
The developers behind Fortnite understood this, and used Twitch.tv to exploit their millions of viewers. By actively targeting viewers with adverts and promotional material, Fortnite's popularity managed to grow incredibly fast. The developers of the game started to pay streamers to play the game on their streams. By doing so, this managed to increase the interest and attract more players to the game. By taking advantage of this massive gaming platform, Fortnite has been thrown in front of everyone's eyes whether they like it or not. Just like many games before it, this strategy is proven to work and get people talking about the game.
Considering the battle royale version of the game has been out for less than a year, were still in the early stages of Fortnite. This means that over the upcoming months, there is still a lots of potential for Fortnite to grow in popularity. As of writing, Fortnite currently has around 45 million monthly active players, this is a lot more than what the game such as PUBG, but nowhere near as many as League of Legends!
At the rate the game is growing and the introduction of Asian servers, League of Legends could be passing over the crown in just a few months. If you haven't played Fortnite yet, then what are you waiting for? Not only is it free to play, you can also get yourself lots of free v-bucks to unlock some epic in game items. Join the cool kids and get playing Fortnite today! Get yourself fortnite coins here.